• Robb Conlon

The Quality Question - How Good does your podcast need to sound?

The Quality question.

How good does your show need to sound in order to get people to listen?

This is a tough topic to answer because if you look at YouTube,Twitter, and Facebook you often find that some of the best performing content is done by teams that aren't professionals, but rather, highly skilled amateurs who pour their souls and passion into their projects.

So what's the deal with this?

The secret is that there a minimum level of content quality that listeners are willing to tolerate. Whether you're one of those toy opening channels, or a small animation studio, you need to have a minimum quality and set of production values to be tolerated by wider audiences.