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Podcasting Advice for Beginners & Shows Ready to Scale


Master Your On-Camera Presence: How to Host a High-Caliber Video Podcast
Despite me being from Wisconsin, there is only water in there... Even the most seasoned veterans in B2B podcasting occasionally find themselves a victim of technical nuances of being on camera. I recently found myself in the hot seat with our Q/A team after a recording session where I was, quite literally, a bit too thirsty for the job. The feedback was simple: I was drinking water every single time I stopped speaking. While staying hydrated is essential for “thirsty work,”

Robb Conlon
May 43 min read


Stop Reheating the Meatloaf: Strategic Content That Speaks to Your Audience
Transitioning from a behind-the-scenes executor to a leader responsible for strategic content is one of the most challenging leaps in a professional career. On a recent episode of B2B Business Class , host Robb Conlon spoke with Erin Fields , Marketing Director at Ologie , about her journey of professional leveling up. Erin recently moved from an individual contributor role in higher education admissions and podcast production to a leadership position at a top agency in

Robb Conlon
Apr 203 min read


How to Overhaul Your B2B Podcast for the Next 100 Episodes
Reaching the 100-episode milestone in a B2B podcast is a massive achievement. It signifies consistency, authority, and a library of expertise that most brands never manage to build. But as any seasoned creator knows, a show that has been “in the water” for two or three years can start to show some wear. The music feels dated, the intro is a bit too long, and the recording workflow might be clunky. When your show reaches this stage, you don’t need to tear it down or ride off

Robb Conlon
Apr 63 min read
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