Once you stop recording your B2B podcast episode, the most valuable part begins. That’s because the true  ROI from your show often comes from the network you build, not just the downloads you rack up. Here is a tactical, five-step follow-up guide designed to convert a successful podcast interview  into a viable sales or referral partnership. Step 1: The Immediate, Personalized Thank You The clock starts ticking the second the interview ends.  Your goal is to deliver a warm, h

The reality is simple: personalized B2B podcast pitching always wins. That’s because true success in B2B is built on relationships , not transactions.  Yet, when it comes to landing a spot as a podcast guest, many professionals abandon this core principle.  They flood inboxes with generic, often AI-generated, pitches, treating hosts like an impersonal target on a massive contact list. While part of the process is a numbers game (you need some  volume), your success rate is de

The first 60 to 90 seconds of your B2B podcast episode are the most critical.  This tiny window of time is where listeners decide if...